John Martin Gallery
Branded Video Content
Working with John Martin Gallery to produce a series of intriguing artist-focussed documentaries that helped to create interest in their upcoming exhibitions by generating over 80K views on Youtube.
John Martin Gallery were struggling to tell the full story behind their exhibitions and make an impact on their audience through the story of the artists who exhibit.
Through spending a day with the artist filming and directing short documentaries I was able to construct and tell the story of creating the exhibition in a way that helped viewers see the process behind the artworks.
It was important to focus on both the goals of painting the exhibition, but also the inner story that the exhibition had on the artist to tell stories that generated over 80K views on Youtube and interest from potential buyers.
